“No more balls”. Nobody wants to see this message on the payment terminal at the Driving Range. Yet, it's actually fantastic news for both golf clubs and players. We call it Intelligent BallGuard™ The new feature connects to the existing ball counter in the machine and monitors whether the correct number of balls is dispensed with each pull…
A modern driving range isn't just about taking payments. It's very much about managing player behaviour – and you do that through how your products are put together. The right product structure can automatically get players to buy larger packages, use more balls, and come more often…
What is the cost of a payment solution for a driving range – and what is the cost of *not* having one? A realistic review of expenses, time commitment, and earnings from the driving range. When golf clubs consider investing in a payment solution for the driving range, it's often the direct costs that weigh most heavily in the decision. What does the system cost? And what is the...
Can a driving range payment system pay for itself? An introduction to the economics of modern driving ranges – and why more golf clubs are seeing the range as a source of income rather than an expense. For many golf clubs, the driving range has traditionally been a service for members rather than a genuine business. Balls have been free or required coins and...